Pro Tip: One of our favorite quotes.
How to Create a Diverse, Inclusive Online Community
Our CEO Nailah Blades shares tips for creating a diverse online community at Productive Flourishing.
Pro Tip: Have A Solid “Why”
Pro Tip: Just like when you were a kid, “because everybody else is doing it” is not a real answer.
Shout’s New Generation of Stains Campaign
Laundry detergent is not sexy stuff. And if you’re anything like me, you probably never think about stain remover until it’s way too late. Shout gets that and their new campaign is designed to make you chuckle a little bit and (hopefully) make you remember to pick up some Shout the next time you’re standing in front of a wall of detergents and stain removers.
“Hey, Dad, there’s homemade gluten-free squash puree on your cowboy shirt.”
Because who doesn’t love making fun of hipsters?
They also get a round of applause from us for showcasing excellent customer service and responding to all of the comments under each photo. One of our biggest pet peeves is a page with lots of customer engagement and literal crickets from the brand. Social media gives you the unique opportunity to chat in real time with your customers, clients and brand loyalists, make sure you’re not leaving them hanging.
Brava Shout. Maybe next time I will #ShoutItOut.
#ProTip: Yes, research is important. But what’s more important is that you take what you learn and put it to action.
http://wylieandcompany.com/protip-yes-research-is-important-but-whats/
#ProTip: And if you decide to ignore this advice, be prepared to have a REALLY MAD customer when they finally do get to talk to a real person.
http://wylieandcompany.com/protip-and-if-you-decide-to-ignore-this-advice/